Lets face it. For the longest time hockey has been the sport of crotchety old men with a stick perpetually up their ass, case and point don cherry. When Carolina started doing the storm surge it pissed old donny boy off so much that Carolina felt compelled to make and market a shirt about it. Look at some of the most popular sports in the world, Football, Basketball, and dare i say the other football. All those sport have one thing in common, characters. Because they let their player shine the sports thrive. I bet every single one of us here can name a few top tier quotes or moments where players in leagues we might not even follow were given the spotlight to be themselves instead of the John Tavares 3000 bot that we get from the NHL. We all want hockey to grow, hell 10 years ago if i told you the best goal scorer in the league would be a Filipino kid from California, i would have called you insane, but because of the growth of the sport hockey has reached markets it never has in the past, imagine how great it could be in another 10 years.