Option 1:

Every player wants to get that call from their agent that a company is interested in them becoming their spokesperson. It's money, it's exposure, and it's a chance to support something you connect with. It's easy to get lost in the sea of offers and money, but the one rule I gave myself when I become a pro hockey player was to make sure you don't do things just for the money. Especially in regards to sponsorships, I'll only make deals with companies and products that I truly like.

One of my favourite sponsorships is for Coke Zero. It's something I drink all the time so I can be true to myself when I advertise for it. I also just received a call from Microsoft to make a commercial for an upcoming XBOX game and that is something that I'm very excited for. I'm a big XBOX guy so that fits right in with my life. I can't wait to start work on that and become partners with Microsoft. Look for that commercial coming soon!

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