Option 1

Marton has never pushed for sponsorships, as he focused first on adjusting to the North American game and then on securing his life after hockey through other means. Building the Island Gym was a lot of work and after the grand opening it's taken nearly all of his time and attention off the ice. (He's even been missing PTs because of it!) If anything, he'll likely end up on the other side of sponsorships, getting some big SHL stars to represent the gym. At the moment, he can only afford to sponsor some mites and little league teams

He obviously appears in his own commercials for the gym, and his acting there might actually dissuade other companies from offering him spots. But he would love to partner with the actual Buff company that has always worked with Survivor. Doesn't want to push too too hard on that though, as he's also trying to avoid any cease and desist letters from CBS-Paramount. Hockey is hard, but business is harder!