Noon starts aren't that early, to make it even more senior focused I would pitch moving back the start time even further to 9am so the game can be finished for lunch time. After the game is finished, arena staff will stick around and offer brunch/lunch services. The arena would be made even more wheelchair accessible, with one section on each side of the ice having the stairs converted to a wheelchair ramp. Additional staff would be available to help anyone who needs to be wheeled around. Intermissions would have the shot competition where the net is covered with a board with those small puck holes, but instead of shooting the puck, seniors would attempt to score shuffleboard style from the blue line. The 50/50 would be changed to a pure raffle and the winner would get the services of a volunteer. Said volunteer would temporarily play the role of artificial child/grandchild and visit the senior and listen to their stories.