The first thing you need to think about if you want to get them to your games is accessibility. These old folks have been around a long time and can't get around like they used to. So our first step is to open the gates an extra hour early to give those old rascals enough time to make it to their seats. We'll also create a section specifically for the elderly. The plan is to install a bathroom booth in every row so they don't need to get all the way to the concourse every time they need to empty their blatters. We'll also install chairlifts at all stairways in these elderly sections, making it easier for the grandmas and grandpas of the hockey world to get up and down the long arena stairs. And since you've given the elderly so much time to get in pregame, you've gotta keep them occupied. So what we plan on doing is setting up some episodes of Coronation Street on the jumbotron while arena staff hand out complimentary tea and biscuits! They should love that, old folks love free shit and they love tea.