Option 1:

Obviously Shadow Fenix would conduct his media takeover alone. In order to build a media empire spanning multiple brands, you can't have people realize that the different brands are connected. Normally you would think that it would then make sense to have multiple people so that the voices between accounts are different, however, this doesn't work because the more people that know, the more people who are likely to let the beans slip. Fenix will be targeting Chirper, since it's the best platform for easily accessible posts. People will see the 80 character monologue, and no matter what it says, they will get irrationally riled up by it. Fenix will post in support of the naysayers, but combine it with his stupid-posting prowess, and then people will begin to associate those bad posts with the posts of the naysayers. Once all is said and done, those beaned lobsters are as good as spoiled.